Autophagy is an intracellular process in which a cell digests its own constituents via lysosomal degradative pathway. Though autophagy has been shown in several cardiac diseases like heart failure, hypertrophy and ischaemic cardiomyopathy, the role and the regulation of autophagy is still largely unknown. Bcl‐2‐associated athanogene (BAG‐1) is a multifunctional pro‐survival molecule that binds with Hsp70/Hsc70. In this study, myocardial adaptation to ischaemia by repeated brief episodes of ischaemia and reperfusion (I/R) prior to lethal I/R enhanced the expression of autophagosomal membrane specific protein light chain 3 (LC3)‐II, and Beclin‐1, a molecule involved in autophagy and BAG‐1. Autophagosomes structures were found in the adapted myocardium through electron microscopy. Co‐immunoprecipitation and co‐immunofluorescence analyses revealed that LC3‐II was bound with BAG‐1. Inhibition of autophagy by treating rats with Wortmannin (15 μg/kg; intraperitoneally) abolished the ischaemic adaptation‐induced induction of LC3‐II, Beclin‐1, BAG‐1 and cardioprotection. Intramyocardial injection of BAG‐1 siRNA attenuated the induction of LC3‐II, and abolished the cardioprotection achieved by adaptation. Furthermore, hypoxic adaptation in cardiac myoblast cells induced LC3‐II and BAG‐1. BAG‐1 siRNA treatment attenuated hypoxic adaptation‐induced LC3‐II and BAG‐1, and abolished improvement in cardiac cell survival and reduction of cell death. These results clearly indicate that myocardial protection elicited by adaptation is mediated at least in part via up‐regulation of autophagy in association with BAG‐1 protein.